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Whoever thought up this one was a flippin’ genius! I mean, normally you get a one year guarantee on something that you can guarantee will break after one year and a day. However, the cunning marketing people at far too many companies obviously realised that instead of spending all that R&D; money designing products that fail exactly one year and twenty-four hours after their first use, they could do it another way.

Simply give the product a ‘lifetime’ guarantee! You see, it is guaranteed to work for the product’s lifetime – as soon as it breaks, it’s guarantee has passed! The products lifetime is over and so, therefore, it it’s guarantee. Clever sods, aren’t they?!

And so, in keeping with this fine tradition, I offer a lifetime guarantee for this blog. It will always be here, right up until it’s not!